Stefano Maurici

2000 — Born in a corner of paradise

I was born in Tropea, a small coastal town in Calabria, where beauty and simplicity shape every story. Growing up surrounded by sea, colors, and connection, I learned early on that curiosity can turn even the smallest thing into something extraordinary. I was the kid who asked “why” a thousand times, driven by imagination, hungry to learn, and eager to create.

2006 — Discovering the power of words

At school, I found magic in communication. Words became my first creative tool, a way to connect, inspire, and bring ideas to life. Whether it was leading school plays or writing stories, I began to understand that creativity could move people, and connection could change everything.

2011 — Art, technology, and self-expression

Middle school opened a new dimension for me, drawing, design, and the digital world. I developed my hands-on skills in visual arts and started exploring technology and social media. Even as a teenager, I loved creating stories, learning from older mentors, and expressing myself in new ways.

2013 — The game that taught me teamwork

Through gaming and role-playing, I discovered something unexpected: competition wasn’t about winning, it was about strategy, leadership, and collaboration. Those lessons built the foundation of the way I approach projects and people today.

2014 — Shaping precision and structure

When I entered high school, I chose a technical path in design and geometry, not the most obvious choice for a creative soul, but the perfect one for me I thought. It sharpened my eye for detail, strengthened my analytical side, and taught me that clarity and beauty can coexist. Creativity needs structure to thrive.

2016 — Crossing oceans, finding courage

At sixteen, I took my first big leap, moving to Newport Beach, California, to work in my uncle’s restaurant. I barely spoke English, but I threw myself into a new culture, new rhythms, and a world that challenged me to grow. I learned resilience, adaptability, and the art of connection across languages and perspectives.

2018 — From learner to leader

What began as a summer job evolved into a management role. At just 18, I was handling customers, finances, and operations. More importantly, I was learning to lead with empathy, with structure, and with confidence. That experience showed me that great service goes beyond efficiency, it’s about understanding people, creating emotion, and delivering the right experience at the right time.

2018–2019 — Rediscovering performance and connection

During my final high school year, I reconnected with my first love: theatre. Stepping on stage gave me the courage to speak in front of people and the power to turn fear into expression. Around the same time, I joined an Erasmus program in Dublin. There, I organized an event for over 50 people I had never met before. That day, under the Irish sky, I realized something clear: I was born to bring people together.

2019 — A voice for connection

I followed that instinct into a Communication degree and later to a new life in Varese. Communication wasn’t just my major, it was my mission. I wanted to understand what makes people listen, what inspires them, and how stories shape action.

2021 — The creator within

Under covid, during summer university break I tested the waters of digital creation on Twitch. In just three months, I built a small, loyal community that gathered every night to talk, laugh, and share life. That short but intense experience taught me one of my most valuable lessons: authenticity attracts. Always.

2022 — The Spanish chapter

During my last year of University I moved to Murcia, Spain, for a 10-month Erasmus where I dove deeper into marketing, PR, and intercultural communication. I also discovered a passion that would redefine my brand, cooking. It became my new creative outlet, a bridge between culture, emotion, and storytelling. Every recipe, every dish, was a new way to connect with people.

2023 — Marketing with meaning

I returned to the U.S. but this time, not as an employee. I became Marketing Director of the same restaurant where I once cleared tables. I built its digital presence from the ground up, implemented analytics, redesigned systems, and created a loyalty program that increased customer retention. That’s when I realized: marketing isn’t just selling — it’s storytelling with purpose.

2024 — Barcelona: where creativity meets vision

My next chapter began in Barcelona, where I blended analytics and artistry. I worked as a Data Analyst at TransPerfect while promoting events for Kazu list, merging strategy with social connection. Later, I joined EADA Business School, mastering the art of marketing leadership and designing real campaigns for AI startups. It was the perfect fusion of everything I am: logical, creative, and deeply human.

2023→Today — Turning stories into experiences

Now, as a content creator across TikTok, Instagram, and YouTube, I bring everything I’ve learned to life, directing, filming, editing, and producing content that celebrates food, culture, and authentic moments. Every video, every post, every connection is a reflection of the same mission that’s guided me since childhood: to create meaning, share emotion, and connect people through stories.

Today

From a small Calabrese village to global cities across Europe and the U.S., my journey has been driven by one belief: that creativity, connection, and courage can build worlds. I am a communicator, a storyteller, a marketer, and a creator. But above all, I am someone who believes that great things begin with curiosity and grow through the stories we dare to tell.

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